What we track for your trade
When you run a trade, your day is on the job and on the road, not on the firm across town quietly cutting its call-out rate or adding a service. Each week SpotMove checks the rivals you picked and sends you one short email with everything that changed, so you can quote and pitch with your eyes open.
Pricing and quote changes
When a rival drops its call-out fee, changes its hourly rate, or starts a seasonal offer, it shapes the quotes you are up against. We follow the prices and packages your competitors publish on their websites and listings and flag the moves worth a look.
New services and specialisms
A competitor adding heat pumps, EV charger installs, or a maintenance plan tells you where local demand is heading and what customers will start asking you for. We pick up new services as they appear on competitor sites, so you can decide whether to offer it too before they own that work.
Hours, contact, and service area
Small operational changes matter when customers pick whoever can come out fastest. A rival adding weekend call-outs, a new number, or a wider service area can shift who gets the job. We flag changes to hours, contact details, and business status as they happen.
Quiet website updates
Not every change is announced. A reworked services page, a new quote form, a freshly written page about a job type, these are the moves a competitor makes without a word. We scan their websites and tell you what was added, removed, or rewritten, down to whether a page grew or shrank.
Reviews worth knowing about
Reviews decide who a homeowner lets through the door, so each week we watch your rivals' Google reviews: how many new ones they pulled in, which way their rating is drifting, and any that land at two stars or below. A competitor on a strong run, or one taking a public hit, is something you want to see early.
Who is hiring
When a competitor starts advertising for engineers, fitters, or office staff, it usually means they are taking on more work, adding a van, or stretched too thin to keep up. We catch the vacancies they post on their site and on social, so you read the ambition or the strain behind the hire.
And the full report attached to each email lays out the rivals you chose side by side: current rating and follower count, how those moved this week, and who is running Facebook and Instagram ads right now.
Three steps to your first report.
Find your business.
Enter your postcode and business name, and we pull your profile straight from Google Maps. It takes a few seconds, with no long forms and no account to set up first. Whether you run a restaurant, a salon, a trade, or a shop, if local customers can find you, we can find you too.
Choose who to watch.
We show you the other businesses nearby in your category, and you pick the ones you actually compete with. There is no algorithm guessing on your behalf. You know your street better than any tool does, so you start with a few names and adjust the list whenever you like as your competition changes.
Get your weekly email.
Your first 30 days are free, so you see the value before you pay anything. Every week a short email lands with every move your competitors made, across their Google profile, website, social, and reviews. It takes a minute to read, with the full report attached whenever you want more detail.